This process creates a unique name and image for a product or service in the mind of customers and consumers. Branding is accomplished primarily through campaigns run with a consistent visual theme. When executed correctly, branding helps a business establish a significant and differentiated marketplace presence that attracts, develops and retains a loyal customer base.

Graphic design is the process of creating visual content to communicate your messages. Typography, color, and images are intertwined to project ideas and experiences with visual and textual content.  Graphic design helps the consumer connect with your business. It conveys your message of the product, project, event, or campaign. These visuals can be a singular logo or a complex page layout on a website and set you apart from the crowd.

Marketing is the manner in which a business thinks about its customers. It is a strategic, forward-looking process whereby a business determines how its products or services will be received by its audience. Marketing encompasses research, advertising, packaging, design, public relations and social media. Imagevolution develops comprehensive strategies to launch your product or service into the marketplace. We identify targets and create personas in order to examine your customers’ motivations, challenges and the best means to reach them.

An outside, objective professional assessment of your marketing materials and practices can give you a new perspective so you can refresh and grow your business. Imagevolution can conduct a one-time review or consult as an ongoing process. We can develop detailed marketing plans to determine your business’s marketing message and identify the right strategy and marketing mix to get your message out to your target audience.